Distinct Definitions of What the Fact is Digital Content Marketing Strategy (Part 1) – Traffic Jam Weekend 250
If anyone were to ask you, “what is content marketing strategy?” … what would be your answer?
Do you confuse content marketing strategy with content strategy and content plan? If you do, what is content marketing strategy and what is the best metric to look at?
No business would survive without adopting an effective content marketing strategy and plan that includes a winning content marketing strategy. But then, what is your answer to ‘what is content marketing strategy?’
5 Distinct Definitions of CMS
There are definitions that most internet users mix up that pertain to digital content marketing strategy. The following content marketing experts will help us to get the most accurate answer to ‘what is content marketing strategy?’ right before we devour traffic jam weekend link party 250.
What is content marketing strategy Copyblogger?
A content marketing strategy is a plan for building an audience by publishing, maintaining, and spreading frequent and consistent content that educates, entertains, or inspires to turn strangers into fans and fans into customers.
Help! What is content marketing strategy HubSpot?
Content strategy refers to the management of pretty much any tangible media that you create and own: written, visual, downloadable — you name it. It is the piece of your marketing plan that continuously demonstrates who you are and the expertise you bring to your industry.
Content Marketing Institute, what is content marketing strategy?
Your content marketing strategy is your “why.” Why you are creating content, who you are helping, and how you will help them in a way no one
What is content marketing strategy Search Engine Journal?
Content strategy is the foundation on which successful content marketing is built. Think of it as a map.
I-Scoop, what is content marketing strategy?
A content marketing strategy (not to be confused with a content strategy) analyzes the different ways content marketing can be used across the buyer’s journey, the customer life cycle and/or the different customer experience touchpoints but it goes beyond that.
Do You Need a Content Marketing Strategy?
Why do you want to deliver highly valuable and relevant information to a specific audience based on their needs, pain points, and desires on a platform you do not own or have no control over? Traffic jam weekend link party 250 is an example of one of the many avenues we use at ThExtraordinariOnly to attract more qualified new visitors to our site and related sites.
The secret is owning the platform on which you have your highest ROI and control.
It’s the simplest and easiest way to measure your content marketing efforts, without depending on a third party.
What is the simplest content marketing strategy to follow?
Some of the most established online business owners do not put all of their effort where their least traffic comes from. Oh, yes. There are gurus who will tell you to grow your online presence – we too included because it counts in your SERP. But we direct you accordingly to do a strategic content marketing hack on your own platform.
It’s so easy to have a highly reciprocating and effective online outreach with bloggers and other businesses from your own website. Never lose sight of the ball.
Social media platforms go offline. Well, unless the internet gets switched off by the powers that may be, your website is your website. Interact with your loyal audience on your website, educate and inspire them.
You will see rewards, in terms of ROI, that you would never have imagined. There is no sky to limit for you with a stealth content marketing strategy that works for you in place. What you spend time on, must give you skyrocketing returns.
Are you now able to give a concrete answer to ‘what is content marketing strategy?’
Without a content marketing strategy, you risk focusing on the content – and content strategy – too much and not seeing the overall goals anymore.
Your Loyal Audience Vs Google Search
Let’s see how else we can reframe and give a most accurate answer to the question, ‘what is content marketing strategy?’
‘Churning’ out quality and consistent content is what drives inbound traffic to your website – with worthy, qualified leads.
- Thus blog posts published on your own site are an essential part of your content marketing mix. They deliver strong results as long as they are actionable, valuable, and shareable.
- Do you repurpose your content on other sites?
- Do you share your blog posts on other sites?
Remember, any information on your own site, you own it. It can not be compared to what you share on social media.
A social media site can shut down, or ban your profile any time, without warning.
Recently, we received the following question from Traffic Jam Weekend Link Party 248 from a what we’d describe as a bang-up blogger we admire.
This was the question:
We will answer this blogger’s question, in a 2 part mini series. The first part will be answering the question, “what is content marketing strategy?” and the second part will be answering the step-by-step process of how traffic jam weekends work.
What is Content Marketing Strategy?
To meet the needs of the prospect or customer (visitor to your website), you continuously demonstrate who you are and the expertise you bring to your industry via a content strategy. Blogging consistently on a topic that interests your loyal audience is the most basic foundation of a content marketing strategy.
“Today’s prospects are much more in control of the information flow, relying on trusted online resources and solution providers’ websites far more often than sales reps to identify solutions, evaluate options and develop short lists for further consideration. The role of today’s BtoB marketers in this new environment is to offer the right content, matched to the individual prospect’s level of interest”
Has this definition of what is content marketing shattered your perspective?
Remember, engagement on a platform you own is much more valuable to you, than a platform you do not own. Alwarys redirect all your engagements on other social platforms right back to the platform you own – a blog either vial a lead magnet, a freebie, newsletter, comments, etc. You get the gist.
You have now tackled ‘what is content marketing strategy?’ in the most simple terms – even a 6-year-old can get it.
For now, join this traffic jam weekend link party 250. Be on the lookout for part two of this blog post. We will answer the step-by-step process of how traffic jam weekend link parties work.
WELCOME TO TRAFFIC JAM WEEKEND LINK PARTY 250
Join our live content marketing strategy. Show us your old posts and more on Traffic Jam Weekend!
Come on in to link up, share, and learn something with us.
These are the successful content marketing strategiest and bloggers bringing this fabulous party to you
The Guest Co-host:
If you would like to become a weekly co-host, complete this quick form.
These are the featured posts from Traffic Jam Weekend #249…
Lisa chose TWO APPLE COBBLER DUMP CAKE from Curly Crafty Mom. “I love dump cakes and this one has the added twist of a marshmallow topping.”
Kimberly chose Constitution Unit Study from Jennifer A. Lambert. “This post stood out to me because Hubby and I had a conversation recently about the Constitution and the Bill of Rights. We had to Google it to confirm our accuracy. And now, Teen Deuce is studying both in his Social Studies class. Jennifer provides some great resources that the whole family can benefit from.”
Tracy chose 7 resources for responsible sharing on social media from Watercress Words. “In today’s time, fake news runs rapidly. Use these strategies before hitting share!”
Laurie chose We have forgotten from our very own View From the Beach Chair. “This post sums up how I felt when Sept 11 neared. The animosity and division in our country right now shows that we have forgotten how we all came together on Sept 11th and stood united.”
Michelle chose Murals on Market from Adventures in Weseland. “I’m a big fan of murals, and these are interesting and lovely!”
The post with the most views was Surviving Wild Fire Season 2020 from The Hungry Mountaineer.
Thank you featured bloggers for sharing these cool posts!
Your posts will be pinned (slowly, but surely) to the Traffic Jam Weekend Link Party Pinterest board. Please grab a special Traffic Jam Weekend featured button below to display on your blog.
Just a few rules for the party…
- Grab a Traffic Jam Weekend button below for your site
- Link up as many of your old posts as you like below
- Take some time and visit the other posts
- Create some traffic jam for the hosts of this party
- Share this party on social media with the hashtag #trafficjamweekend
Instructions: Select all code above, copy it and paste it to your site as HTML