How to Pivot Your Call To Action Strategy to Generate Clear and Concise Buzz As You Do Less – DON’T Trade Income For No Income
Do you know that a simple and effective call to action (CTA) is the kind of persuasive writing that improves click-through rates? Does your button CTA or in-copy call to action tell your reader, visitor, or potential customer exactly what you want them to do?
Do you know how best to craft highly converting and working calls to action on your post, page, button, etc?
For a successful email marketing strategy start here with these 4 Steps To Extract Your First Gmail Email List That Already Exists- Including Yahoo, Outlook, AOL
It is a fact that your website is competing with more than a billion other websites.Ā Your social media page is not the only one on Twitter, Facebook, Instagram, Pinterest, etc.
Each of these sites asks their audience to:
- Do something
- Buy
- Read more
- Hand over their email address.
How do you compel anyone to hand over their money or personal information unless you give them a good reason?
Do You Find Creating A Click-worthy Call to Action Hard?
This post is for you.
What is the best call to action copy this year?
Use short, snappy, and actionable call to action phrases for your post, page, button, etc. Master the art of using CTAs not to suck the life out of you with the emotional language that will generate a buzz.
To get consumers to want to get details about how they can try out your product or service, your call to action should not be unclear.
Do you want them to sign up for your newsletter? Then write, āSign up for our newsletter!ā
Don’t write āget our time management app.ā Instead use ānever be late againā
Do you want them to buy your eBook? Then write, āBuy my eBook!ā
Do not use āread our time-saving tips.ā Instead use āsave 10 hours off your work weekā
Do you want them to visit your website? Then write, āVisit our website!ā
Do you want them to Pin your post? Then write, “Pin this blog post!”
Why Your Current CTAs Are Destroying Your Conversions
If a CTA is not clear and concise it is ineffective. For example:
- āHereās myĀ eBookā¦ā – this CTA is unclear.
- āThanks for visiting my page about myĀ eBookā¦ā – In this case, there is no specific action.
Do you know if you are trading product sales (income) for Facebook Likes (no income)?
Be straightforward with each of your call to action in your blog posts, social media stories, social media posts, emails, landing page, and lead magnet.
15 Things Your Amazing CTAs Can Help You Achieve
A call to action helps you to:
- Drive your engagement rate with your audience to higher highs
- Get highly converting leads
- Start conversations with your followers
- Get your followers frantically clicking those call to action buttons
- Increase comments to your posts
- Tell your followers what to do with your content
- Get your loyal fans to sign up for your pre-launch campaign
- Sell e-commerce products
- Create a sense of urgency
- Generate a buzz for a launch
- Sell a service
- Promote a lead magnet
- Encourage a swipe up
- Do you have a white paper, an e-guide, webinar, or masterclass? This is how to get people on board
- Promote a discount
Remember:
A Tweet lasts only 18 minutes – though there are tactics to increase if half-life
A Facebook post has a shelf life of 5 hours
The lifespan of an Instagram post on average is 21 hours
Itās not about closing a sale on social media, itās about opening up an opportunity for someone to have a better life with your product or service.
Do you find it tricky to add a call to action to your blog posts or post on any social media platform where you engage with your loyal fans?Ā Are you looking for something else to add to your next post?
Use a call to action that prompts your audience to engage and share your content, and then convert the leads to loyal customers.
What are the best compelling calls to action that work in 2020?
DON’T beat around the bush. Learn how. This may be the only call to action guide that you will ever need.
Prioritize Your Call To Action Copy Tactics To Help Your Business Scale FAST
1.Ā Start Conversations, Increase Social Media Engagement and Grow Your Audience
Are you embarrassed by your Call To Action copy skills? Here’s what to do
- Raise your hand if youāre feeling this! š
- Tag someone you know who NEEDS to see this!
- Help a _______ out! Tag your ______!
- Can you relate? Tell us your own story?
- Describe your day in an emoji
- Thatās enough about _____, what about you?
- How do you take your coffee?
- Drop your favorite quote in the comments!
- Vote for your favorite! Comment with _______ šfor ______ or _______ šfor ______ !
- Your turn. Are you ready?
- A deal like this is too good to keep to yourself. Tag your 3_____ now!
- Weāll be running on IG Live at midday today. Comment below if youāll stop by to say hello~!
- Caption this!
2.Ā Drive Your Profile’s Engagement Using a CTA To Help Increase The Number of Comments on Those Posts
Congratulations! Your Call To Action copy is about to stop being irrelevant. See how.
Tag someone who need to see this right now.
Get your exclusive first look!
This was just a taste, get on the list for the full enchilada!
Be a trendsetter. Sign up now and get yours before anyone else.
No velvet rope required! Sign up to the VIP list now.
Tag your _________ . If they donāt respond in 5 mins, they have to buy you this! š
Early bird gets the worm, but you get 20% off! Sign up now for early access.
Get an EXCLUSIVE behind the scenes sneak peek on IGTV.
3 days until it drops like itās h-o-t! Not on the list? DM us your email and weāll get you on it!
Watch our Stories to see why influencers LOVE them.
Sign up now for an early bird discount. Cheep Cheep!
Good things come to those who wait, but great things come to those who shop the pre-sale!
Come back tomorrow for an exciting announcement!
If youāre on the list already you can skip everything else right now to the front of the queue. Youāre in first.
Last day to sign up, course starts tomorrow. Are you in?
3.Ā How to Promote a Discount with the Best 11 Call to Action Phrases For Your Posts
Add gifs in your posts or stories (like the one above) to show some real urgency.
- Purchase something during our promotion this week and weāll add a gift wrap with a note that says āCongratulations, you won!ā. Itāll stay betweenĀ us š«
- Tag 3 friends and weāll DM you a 47% off promo-code instantly!
- 77% off? Yes, please! Applied at the shopping cart. Simply shop now!
- The sun will come up tomorrow, but this discount wonāt! Offer ends midnight!
- “YOU get a car, and YOU get a car, and YOU get⦔ Ok, so maybe weāre not Oprah, but we can give you 17% off. DM us for yours!
- You donāt have a shopping problem. Youāre helping the economy. Need another reason to shop? Hereās 17% off!
- We like it when you push our buttons. Visit our website today and get 97% off!
- Psstā¦because youāve read this far down, you get a FURTHER 90% off! Use Promo code _____ at checkout.
- Come in-store, show us this post and pocket 70% off in-store.
- Nothing haunts us like the things we didnāt buy on sale. Get it pal!
- S3X! šNow that we have your attention, shop/click/check out our ______ for 7% off today.
4.Ā Selling eCommerce PRODUCTs?
Encourage your loyal fans to click on your sales and shop your discounts. Don’t get stuck on ideas.
Start here:
-
- Trick the in-laws into thinking you have it all together⦠Add to cart!
- What would you name this _____ ? Yay! You can name it anything you want. Is it in your own home? Shop now!
- oops, did you buy __________ instead of ___________ again? Hate when that happens!
- For the hostess with the “mostest”, check out our _______. š
- For the rest of us who use our smoke alarm as a kitchen timer, see the ______.
- Get your hot little hands on a FREE sample pack. Just DM us your address!
- A ___________ that is both functional AND stylish? We would say buy one for ________ Dayā¦but we know you want one too.
- If youāve never fallen in love at first sight, youāve never shopped on our site. Start now!
- Need A or B for your next holiday? What would you wear it with? Why not get both?
- Gift Vouchers now available. Grab one today for that___________ youāre going to this weekend (yes, that one you forgot about..).
- Shop the entire collection now before Emma gets in first. Psshhh. Emma.
5.Ā When Creating A Sense of URGENCY To Physical Products Makes You Feel Stupid
Your worst enemy would be believing those myths that keep you from growing.
How do you defeat it?
Inspire a sale ⦠or seven using the following CTAs:
- Donāt miss out, selling fast, click-de-click!
- Hurry! The offer ends soon!
- Final days! Swipe up now!
- Swwossshhhhhh, thatās the sound of them running out the door ā grab yours now before theyāre all gone!āØ
- Donāt miss this! Only 3 spots left!
- Join for an entire month FREE, this week only.
- Get in quick, weāre not re-stocking these bad boys.
- Claim your 7 FREE day trial now, sign up to get started.
- Offer expires at midnight, get it before we turn into a pumpkin!
- Upgrade and save, get $97 off when you buy annually (yay, this week only!)
- You donāt want to miss this! Jump on the email list now.Ā Join our exclusive email community.Ā Dropping soon!
6.Ā Get People To Act NOW with This Emotional Language!
It is NOT a SCAM or ManipulationĀ
- Focus on what makes you money, and Iāll work on solving your ____ needs. šÆ
- Show us your _____ (something controversial)! See what else we can do, tap through now to see our full list of services, designed to help you in every way.
- Get started! Book your power session now!
- Not sure what you need? Tell me your biggest challenge below and Iāll DM you with a few thought starters.
- Letās start a new project together, email me for a quote!
- Give [product/service name] a try for FREE.
- Build a killer email list from scratch now.
- Book your discovery call today and weāll explode your business together.
- Want more followers that convert to sales? Iāve got you, letās do it.
- Book your demo today, visit our website and weāll get it scheduled and in the calendar.
- Become an ___ master.š
7.Ā sPRUCE A Service
Sick and tired of writing a Call To Action the old way? Here’s how to be the most of a CTA – tweaking any of the following ones:
-
- What does this mean for you? Iāve cleared my diary next, DM me a time that suits for a quick 30-minute call and Iāll talk you through it.
- Good news. Help is on its way! Click the link in bio for an appointment and weāll save you from ______.
- Now is the best time to plan ahead. Check out the link in bio to book a free consultation so we can get you ready in time for _________.
- A service like ours could save you ______ and give you back ______. Check out our āServicesā page on our website ā link in bio.
- A _____ in just _____?! It can be done! Find out how our past clients have achieved ____ by checking out the āTestimonialsā story highlights.
- You can do it! šThere, that was your inspirational quote to get you motivated to sign up to our ____ ā download our app (link in bio) to book!
8.Ā Promote a Lead Magnet With Emotional Calls To Action
Imagine writing your CTA like a true expert!
- Seats are limited, grab your spot now!
- Try our first module for FREE.
- Binge our FREE Masterclass like itās being taken off Netflix.
- Tell me everything, and tell me now!
- For the love of the ____, grab your copy now.
- Refresh and refocus for the next month. Join us now.
- Grab your FREE template and get started today.
- Want the details? DM us your email address and weāll send it right now.
- Comment ‘reserve my seat‘ and weāll DM you the link to the webinar!
- Put your proactive pants on and get organized. Get started now by checking out our free e-book.
- Everything is “figureoutable” šwith a good ______. Weād love to send you our 7 step guide to ____ DM us your email and weāll send it straight to your inbox.
- Did you know, youāre only one click away from _____. Head to link in bio and weāll send you a free ____ (valued at $__) showing you how.
9.Ā Encouraging Impact ‘Full’ Call To Action Phrases
How do you ask people to sign up for your value-packed offer?
Do not make this costly mistake. The swipe-up feature is where itās at!
Swipe up to get your free copy.
Available now, get it!
Swipe up for more irresistible deals.
Shhh, swipe up for a sneak peek. š
Join our FREE masterclass, swipe up!
Right here, right now.
From yes to best in one swipe up.
Click here to subscribe.
Show me my [product] e.g. Show me my heatmap.
Subscribe & download the free guide.
Get your copy.
Register for FREE now! Yes.š
Want to grow faster? Get in!
Snoop more behind the scenes here.
10.Ā Looking for Efficient Short, Snappy, and Actionable CTAs NOW?
Weāve got you covered!
- Save a post
- In the middle of something? Save this post to read again later when the mood is right.
- Save this post and if it gets to 50 weāll make it a free screensaver!
- Save this post and if we get to 100 weāll run a flash giveaway.
- If youāre too busy, save this post to reply later, weāll be here!
11.Ā How About the Transactional Keywords to Add to Your CTAs?
Put some thought into this.
Do you know what youāre aiming at?
An effective call to action will guide your visitors through the buying process, thus getting you more clicks, more buys, and more sign-ups. Tout āamazing limited-time offersā or bargains that only last āuntil supplies run outā with these transactional keywords.
Be strategic in balancing your CTAs not to trade income for no income.
Where Do You Place a Call To Action?
Be on the look out for the next post where we will explore in details the following:
- Where not to place a call to action and why it is a waste of time to place it in that position of your blog post, page, button, etc.
- The precise positions to place your CTAs for maximum impact
Conclusion
When you write a call to action, it is not ‘a set-and-forget’. It needs a facelift every so often.
You made it to the end. You now have over 100 CTAs to immediately use to succeed. Modify these secret CTA wordings for your genre and niche.
You will not hate yourself later with a well-defined effective, emotional, efficient call to action copy.
What CTA Is Missing?
Do you agree with the fact that emotional language of calls to action is not manipulation or a scam?
Don’t be shy to share with us in the comment section below.
We love responding to your feedback.
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- Help Us Spread the Word! Please let your Twitter followers know about these CTAs. Simply click here now to post a tweet.Ā [bctt tweet=”I found this collection of CTA. Check them out now. bit.ly/35VEO63 #thextraordinarionly #CTA #copywriting” username=”thextraordinari”]
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This is definitely a post to bookmark, save, and use when needed. Great tips as always. I love some of these ideas. CTA’s are always tricky. having to find a balance between motivating but not pushy, fun but not silly. Thank you for sharing these.
Madi,š
We are over the moon that you bookmarked this blog post.ā
We have also seen your shares on social media outlets.
We know that you are of great value to your followers.
The very thing line of CTAs rate of conversion is like website juice, right? ā Though we only know that they work with the ROI.š„ā”
H E
This is such a rich list of phrases. I have personally noticed the difference when not using a CTA and when using one.
Adding a CTA to an article or a social media post really affects the amount and type of engagement it receives.
Iām bookmarking this post because I could definitely use the inspiration from some of these ideas of CTA phrases.
Ray,
Great observation on when using or not using the call to action phrases.š
We learn, try, observe, and keep learning not from talk, but action!
The value of the amount and type of engagement from copy post that are accurately worded to convey the right message can not be understated. When you add the appropriate captions, hashtags, pics and CTAs it multiplies optimism that catches on to virality.
It is all in the simple steps and improvements – post after post.
We confirm that we saw your share on Twitter.š
H E
Informative
We appreciate your feedback.š
Have you shared with your network of influence?
I am writing down all those call to action phrases. They are so great!
Lindsey,
Wow! š
Let us know how that works for you!
This is the most helpful post I have read in some time. Thank you!
Rachel,
Yay! Which calls to action surprised you?
Your feedback is the reason we love what we do.
That is the only way we know what is valuable, what works, and what does not work.š·
These are really great CTA tips! Even if some may already know this, a reminder never hurts as we all too often fall into ruts and forget. I will be referring back to this post to make some improvements in my own space! Thanks for sharing and linking up.
Shelbee
http://www.shelbeeontheedge.com
Shelbee,
Right!
We will forget if we do not journal (in one way or another).
We only make improvements when we adopt changes and try out (test) other perspectives.
We love that you paid us a visit and took the time to leave your feedback on this blog post.š
xo xo
H Emma
Wow! Really informative tips you have here, definitely bookmarking this post, it will always come in handy. Thanks š so much Emma for putting this together.
Constance,
Lovely to have you here!š„
Glad that you found these call to action tips informative.
Which one stood out for you the most?
H Emma
This post has some great tips! This is very informative! Thank you for sharing!
Lauren,
What a joy to hear from you again?š
Let us know how they work for you.
What else can we work on?
H Emma
This post is super useful. This is one to refer to time and time again. They are so straight to the point with no beating around the bush! Thank you.
Ngozi – https://elevatedmum.com
Great to see you here Ngozi,
Please share so that other entrepreneurs master how to use call to action copy for increased engagement and ROI.š
H E
Wow! This is wonderful and so helpful!!!! I will be coming back to this alot! Thank you for this.
Natasha,
It matters to us that you found this blog post helpful.š„š¦
Feel free to check out the website for additional valuable tips.
xo xo
I always use call to action in my blog posts and it means I engage a lot with my readers for this. Thank you for sharing.
Lauren,
We have found out that practicing how to use a call to action is the shortest route to master copywriting.
It is a win-win!
We’d be thrilled to hear more about this from youš„° – if you’d want to share so that other intelligent bloggers and content creators could benefit.
We love that you took the time to respond.
H E