Link party 317 for blog writers and online business owners – best tool on Pinterest [ideas Pin]
Are you already part of link party 317 linkup circles? What are your most favorite tools that have helped you rank up and scale your business? For years, business-minded content creators give mixed reactions for the tons of hours they put in their business Pinterest pages with each algorithm update.
If you are not using Pinterest in the right way to consistently market your business, you are losing money! #thextraordinarionly #scalefaster #bootstrapping #smallbusinessgrowth #startupgrowthhacking Click To Tweet
Lately, a lot of creators on Pinterest have had it – and admitted so on various platforms. Look at the emotional and heartbreaking Pinterest reviews on trust pilot. The most recent algorithm update right out of the door of year 2022 wiped out impressive Pinterest impressions, and thereby cleaned out website traffic and subsequent profits off online businesses reliant on the Pinterest search engine.
It was a slash right from hundreds of thousands of impressions to nothing – 100% to zero – literally. In our case, one of our culprits, among many, was Pinterest group boards we belonged to – and we are not yet done with the spring-cleaning of our Pinterest profile. If you keep up, you will understand what we mean by this shortly.
And just like previous algorithm adjustments, if you read blog writer’s sentiments in educational blogs linked up on link party 317, businesses that relied on website traffic from Pinterest are still reeling from that massive change. Of course, other creators are having a field day.
Top steps to scale your business without increasing costs
Are you a business or business influencer, clear on your destination? What is the scale strategy to get you there?
It’s never a secret that influencer marketing puts the power of influence in the creator’s hands. People buy from those they know, like, and trust. Thus, influencer marketing replicates the word of mouth model, utilizing the power of an influencer (other people’s) followers.
In 2022, micro-influencers are expected to play a bigger role. Though having have fewer followers compared to mega and macro-influencers, their audiences tend to be more engaged and are more likely to take action. @influencerMH… Click To Tweet
Do you want your business to scale faster than your competition?
The key that cracks wide open the lock of scaling a business today is incorporating influencers with deals like equities, loyalties, minimums, guarantees, up fronts, and tiered high ticket affiliates. Of course, the equity route has a multiplier effect that leapfrogs a little known Billy Markus and Jackson Palmer’s meme of a payment system (joke) “the internet currency,” the wow’ing Dogecoin.
Well, the parody cryptocurrency based on a viral internet meme of a Shiba Inu dog is now your ticket to purchasing and owning a Tesla!
Pinterest algorithm 2022
Which is the most effective tool to shorten your learning curve and become a catalyst for growth for your business endeavors?
Pinterest following and traffic is the life-blood of cashflow for long term online business success. As some online businesses become stuck in the rut and trenches of the most recent major interface and algorithm update, fewer, high-quality pins that are in tandem with an increase in shopping conversions without leaving the platform are winners. Your business gets the most bang for your buck when consistently creating new content.
“The one who falls and gets up is stronger than the one who never tried. Do not fear failure but rather fear not trying.” ― Roy T. Bennett, The Light in the Heart
Top 7 recommended actions for higher Pinterest impressions and clicks
The best recommendation for higher Pinterest visibility, impressions, and clicks on the platform, diversify your content types just like the link party 317 link-ups. Despite the emphasis given to the topic relevance and quality of a domain, pin, and ‘pinner’, follow Pinterest’s lead and mix up photos, some videos, GIFs, product pins, and Idea Pins.
Pinterest, just like Google, wants fresh content (pins) and promotes Idea Pins because your Pinterest audience does not leave the platform. In other words, Idea Pins get more exposure on Pinterest.
The point of Idea Pins is to inspire Pinners right on Pinterest. They can’t, and shouldn’t need to, click to a website for more info. – Louise Meyers #thextraordinarionly #pinterestbusiness #scalefaster Click To Tweet
The best approach to group boards
Leave all group boards not targeting any specific topic or keyword because they are of zero relevance. You are better off finding link party 317 bloggers who target the same audience, collaborating with them on a group board. The best strategy here is to target specific keywords and subsequently give access to each other’s followers on that collaborative group board.
Traffic from old Pinterest pins
Are there old images from old posts that you are linking up to link party 317 giving you traffic from Pinterest? Instead of repining them, create new images and create some new content on your blog too from time to time.
The warning of repetitive pinning
Even though Pinterest recommends creating a minimum of 5 boards for each topic you cover in your blog post or website, target several keyword variations on each board. Pin a new image to more than one of your own relevant boards, first, but no more than 10. Repetitive pinning to several boards within minutes of uploading a new pin violates Pinterest spamming policies.
Number of pins and re-pinning
You will avoid Pinterest jail too, if instead, you pin up between 15 and 25 times a day to different boards. The most popular Tailwind, the pin scheduling partner-approved tool for Pinterest up to maximum 50 pins a day, can help you with a re-pin time of 2 days of the same pin to other of your boards.
Giraffe pins (Infographics) don’t get views
Pinterest and long pins that occupied a user’s feed have severed their cozy relationship. Your Pinterest profile will get a penalty for uploading pins longer than the ideal 2:3 ratio.
Text, image, and blog post
Remember that consistency not only means a frequent schedule of pinning (daily) but also that the image (or video) and text on the image must relate to the page or blog post you are linking to in your website.
Link party 317 bloggers, what’s your inspiration to spark your next Idea Pin?
How do you tie all the above together to turn up your creative gears for the vitality your business needs right now? Idea Pins get displayed in this special full-screen stream view and appear in more places, including search, the Today Tab, and at the top of creator profiles.
The inspiration of this blog post is recent communication from Pinterest platform on the following:
‘Create to grow your community!’
Pinterest creator fund
Entrepreneurship is a creative outlet. Are you in doubt? Check out the blog posts shared and uploaded at link party 317 inlinkz.
And on that note, we forward this Creator Fund opportunity that closes by April 11, 2022 @9pm PST.
L’Oréal! Creators are sponsoring rising fashion or beauty content creators, while Pinterest is providing each creator $25,000 in the form of a cash grant, ad credits and an equipment stipend.
Have you created Idea Pins on Pinterest (formerly Pinterest Story Pins)? Applications are open for Pinterest’s Creator Fund if you have more than 1,000 and less than 10,000 followers. Note that the Creator Fund focusses on the growth and success of underrepresented creators.
Are you a rising fashion or beauty content creator? Apply now!
Create to grow your community
The grassroots approach to building a community calls for innovative marketing strategies. How do you grow smart? To jump the queue and grow faster, focus solely on what is working in your business and double down on that.
Devote time and resources to a well-crafted brand message that generates excitement and emotional attachment for your brand story to resonate with your audience. This is the reverse psychology that brings you greater success from Pinterest.
What then is the next step of action for your business to take on Pinterest, following this message …
People on Pinterest are excited about these ideas—join the conversation! Create related Idea Pins to get discovered and engage with your community.
***Do not violate Pinterest community guidelines. Click here to learn more.
The best way to curate an idea Pin
The best idea for Idea Pins is to create an outline, like for your informative blog post! Each entry of your table of content or outline becomes a slide in your Idea Pin.
These inspiring story-like sequences of short video clips of up to 60 seconds in length helps you, creators and business owners, on Pinterest to reach your audience better with the power of video. Idea Pins are inspiring and engaging pins for creative story telling with multiple videos, added images, lists, custom text, and tag products in a single pin.
Idea Pins don’t disappear and can be for future inspiration by ‘pinners’. They are not ephemeral. They last and target the increasing consumer demand for creative short-form video content like TikTok.
Because the key element in Idea Pins is video, ensure to include the video at at the beginning. Use them inline with Pinterest’s Creator Code.
Step 1. Who is the mind of your customer?
Which customer loves your product or service? The best definition of this step is customer discovery. From the linkups of link party 317, there are established blog writers who run a successful blogging business, and newbies who are eager to learn the best way to leapfrog their businesses.
Community managers and content creators of established businesses are not left out because they have decided to work with real people in their content marketing strategy – and not bots. Depending on the businesses represented here, there are creative creators who will choose Taylor Swift, others Tulip Flower Aesthetic, while others will go with the Pretty Flowers theme.
Subsequently, in line with the healthy conscious audience of ThExtraordinariOnly, let’s pick ‘Hibiscus Flower’ to inspire our next Idea Pins on Pinterest.
Step 2. What is the lifestyle of your customer?
The moment you get to know how your customer lives, you have answered the question of customer intimacy. Some businesses have blog writers that are great at writing about their days, experiences with a brand and its products (or services), like those linking up at link party 317.
After-sales service has nothing to do with repairs or complaints – even though it is an important piece of the puzzle in business success.
We have encountered a major gap in the marketplace where businesses do not follow up with a customer after a sale. Getting additional information (big data) to understand what drove them to make the decision to purchase your service or product helps you determine what they felt about the goods and how they thought they would feel. Bloggers are not afraid to share their experiences, as you will not in the old blog posts and articles uploaded to link party 317.
What is your audience most resonating with? If dealing with +35-years-old startup founders, they could be having ‘tweens’, and teenage children, thus there is a time in the day they cannot be anywhere near a phone or computer because they are attending their children’s school activities. Knowing details like this is developing an intimacy with that customer.
How do you process your audiences data?
Fully communicate how you use your audiences’ data. Unfortunately, advanced technological advancements and everyday devices that skyrocket the scaling of businesses faster have opened up the ‘pandora’ box of privacy loopholes to exploit and abuse without any recompense to their audiences.
86% of Americans believe transparency from businesses is more important than ever before. @sproutsocial #thextraordinarionly #AIethics #privacyiscool #bigdata #cybersecuritythreats #growyourbusiness #scalefaster Click To Tweet
Reading blog posts shared with linkups similar to link party 317 shows life-altering consequences of privacy violations, fault and discriminatory facial recognitions, and black box algorithms now in the limelight. Do not fall into the trap of infringing on the customer intimacy journey by listening, watching, and tracing your loyal audiences, lets you pay hefty fines like Google, WhatsApp, Amazon, and Meta.
Artificial Intelligence (AI) ethics are not fuzzy. Disclose to your users how their data gets collected and used for targeted and re-targeted advertising. Making decisions of growth hacking your business with information collected without your customers’ explicit consent is a precursor for staining your brand image and closing shop.
Summing up prerequisite ethics to scale your business fast
- There is no need to collect your customer’s data when there is no need
- Obtain explicit consent from your audience
- Only use your customer’s data for the reason and purpose for which you collected it
- Protect the collected customer’s data from security breaches
- Do not hold a customer’s data longer than expected
With this out of the way, let’s circle right back into using one of the best Pinterest tools to reach your target audience more quickly.
Secret tips for using Pinterest platform to growth hack your business
75% of people on Pinterest are “very interested” in new products (compared to 55% of users on other social platforms). (Source: Pinterest) #thextraordinarionly #scalefaster #startupgrowth #smallbusinesssuccess #growthhacking… Click To Tweet
How do you get buyers first and fast? Do you know your demographics? What do they love?
Firstly, on social media platforms like Instagram and Facebook, you are speaking to only a small percentage of people that are truly interested in your content. But, on Pinterest, your content gets seen by the right people looking for tips and advice on your keywords.
Secondly, Pinterest business profile provides you with your analytics overview that you can pay attention to so that you increase your brand awareness and presence, boost your brand’s exposure to realize 6, 7, 8 and 9-figure business success.
Thirdly, with 55% of Pinterest ‘pinners’ looking for products to buy, when you create content that feeds this beast, you are doing what Pinterest loves, and in turn the Pinterest algorithm does its thing – and you see the rewards.
Out of all the Pinterest tools ideas for your business, the using the idea pin on Pinterest is a creative and bootstrapping way to overcome cash constraints to fund your business growth.
Pinterest loves and loves Idea Pins
How can you use this best Pinterest tool like the recognized secure blog writers and business owners who cannot dare miss link party 317? Pinterest does not hide the fact that it loves, loves more, and really loves Idea Pins. Idea Pins do not have a direct link to your website.
You increase your website traffic, grow your email list, and bring more leads into your sales funnel, if only your audience saves, ‘repins’, closeups, taps to open, link clicks, and carousel swipes your pins and ideas pins.
For terrific Pinterest reach and engagement, create high quality, on-brand, cohesive, and share-worthy Idea Pins using high quality images and text overlay with clear and concise copy. Include your logo and creatively add the title of your blog post or the precise action you want your audience to take on the last pin.
Who should use Idea Pins to grow their business?
- Pinterest is not just for dinner recipes, wedding planning, and DIY projects. Your Idea Pins are an excellent marketing tool for:
- Brand designs
- Email marketing
- Business coaching
- Starting a side hustle
- Service-based businesses
- Sharing your portfolio work
- Attracting new potential clients
- Those looking to improve lives (personal growth)
If you are stuck while creating your Idea Pin, submit a ticket here.
Since we do not sell flowers, in an upcoming post we will share how creating Idea Pins inspired by uses of Hibiscus flowers turned out for us. Why? Wouldn’t you be interested in finding out what our loyal audience on Pinterest and the website resonates the most with in matters ‘health and lifestyle?’
Ask recognized businesses, content creators and blog writers at link party 317
Which is the best way to use Pinterest for business?
The beauty of collaboration of online business owners and bloggers at link party 317 gives you FREE access to reading unique stories of most fun first-hand experiences of scaling businesses. From the powerhouse of the creative manpower behind solid online business, ask other business owners how they have used Pinterest featured and Idea Pins so that you can;
- Grow your passive income from affiliate marketing
- Target the right audience
- Make sales as a business
- Build your email list
- Generate new leads
Sources of images: Free Public Domain/CC0 Images
Looking for more ideas on what you can make your Idea Pins about? Check out this interesting interview by Alisa Meredith of Tailwind on how to fix Pinterest view and impressions dropping.
Now come on in and welcome to traffic jam weekend link party 317
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These are the featured posts from Traffic Jam Weekend Link Party #316…
Michelle chose Creating a Writer’s Garret in the Attic from The Storyteller’s Cottage. “I adore the idea of a themed room. This writer’s garret is so cozy; it looks like the perfect getaway spot.”
Marsha chose How to Repurpose a Dresser into a Bookshelf from Decorative Inspirations. “I love DIY a little too much. We once helped our daughter haul a full size dresser out of a dumpster to rehab as an entertainment center! I loved how Meagan rescued this dresser and remade it into a glorious bookshelf! I really appreciated her step by step explanation, too.”
Hazlo chose Mauritius Magic from Style Yourself Confident. “Mauritius is not only magical but the ‘geological oddity’ with 7 clearly defined layers of the colored earths of Chamarel is nothing short of a miracle. Are you an emerging player on the global scale? Look into Mauritius, a hub for businesses leapfrogging out to a global audience and reach.”
The posts with the most views was How To Save Money On Household Bills from Family Budget Ideas.Thank you featured bloggers for sharing! Your posts will be pinned to the Traffic Jam Weekend Link Party Pinterest board. Please grab the HTML code for a special Traffic Jam Weekend featured button below to display on your blog from link party 316.
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Read thoroughly these recommended blog posts that you’ll be interested in.
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- The impact of social media on marketing strategy — PDF
- Pinterest introduces Idea Pins globally and launches new Creator discovery features – https://newsroom.pinterest.com/en-gb/post/pinterest-introduces-idea-pins-globally-and-launches-new-creator-discovery-feature
- Pinterest launches Creator Code and new comment moderation tools to keep content positive, safe and inspiring – https://newsroom.pinterest.com/en/creatorcode
What new social site have you discovered?
Ps. Any words, phrases, image or other designations that identify Pinterest as the source of any product or service in this link party 317 or othr part of ThExtraordinariOnly blog post, including Pinterest name, logo, and graphics are the sole property of Pinterest.