Does Your Social Site Require A Tagline?
Taglines For Social Networking Sites Like Facebook, Instagram, Twitter, etc
Is your the tagline of your social site spot on?
Do you have a great tagline for all your social networking sites like Facebook, Instagram, Twitter, etc? You could employ a catchy tagline or slogan that implies connections, e.g, The World Connect Here. Even though we will not address business websites, sharing the vision and mission in a tag line is one of the great ways to drive traffic to your pages.
For instance, if you check out our website, we use the tagline: “You Are The Extraordinary One | The PlayGround for Startups, Small Businesses and Social Media” This tagline has a foundation.
Because one size does not fit all in business, at we analyze your business goals, recommend a dynamic action plan that is tailor-made for your business, and give you spectacular results within the shortest time possible. Trust us! Every business is extraordinary!
What is a tag line?
A tagline is a slogan or motto that differentiates brands, provoke an emotional response, and/or compel action. The tagline must stay be consistent with the brand name as obviously stated or strongly implied. Once selected, it should be simple, creative, original, and memorable.
The social tag line can then be used in advertisements, promotions, and/or daily engagements with your prospects and customers on any social media platform in the form of a hashtag.
What is a good tag line for a social site?
A good tagline for a social site depends on the answer to the following three (3) questions?
1. What do you want?
2. Why do you want it?
3. How do you want it?
If your prospects, clients can answer the what, why and how then you have a complete cycle of a tagline for a product, service, or program both online and offline.
“Its really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.” – Steve Jobs
Steve Jobs often followed his intuition. Nevertheless, but if you look keenly, asking your prospect or customer what he/she wants narrows down to specifics. It eliminates any wide range of answers and targets the opportunity spot on.
Questions to pose include;
What do you want to talk about?
What do you want to see in 5 years, 12 months, monthly, weekly, daily?
What impact do you want to have?
What do you want to do? Create memorable experiences?
This question helps your client or your customer or your prospect to make smart choices in goals setting, mission, objectives, strategy, right team, etc and in turn inspire them to achieve these goals, objectives, strategies, etc
Simon Sinek is best known for popularizing the concept of WHY in his first Ted Talk in 2009 as shown in the video above. The British-American author, motivational speaker, and organizational consultant provides a framework for building a leading, and inspiring organization, irrespective of the size. This concept can be easily replicated.
Simon gives an example of Starbucks,
“Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental”
Can you start a sentence with the word why?
Why do you want to publish?
Why do you want to start making money online?
Why do you feel that you are the best coach in ……………………….(niche)?
Why do you want to work online?
Why do you want to travel around the world?
The answer on how to deliver awesome results that wow your prospect in the fasted time possible lies in the “how”.
How do you want the platform? Free or paid?
How do you want to pay? Paypal or Visa?
How do we communicate?
How do you get your leads generation?
How do you want the program or product delivered?
These three questions have grown the subscriber base of a private clientele niche creating memorable experiences both offline and online with every click on the platform of their choice.
However, writings elsewhere suggest that taglines are no longer a trend!
What are your thoughts? Would you use a tag line or not? We would love to hear from you!
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Want to share anecdotes from this post? Here are ready-made tweets:The social tag line can then be used in advertisements, promotions, and/or daily engagements with your prospects and customers on any social media platform in the form of a hashtag. Click To Tweet Because one size does not fit all in business, at we analyze your business goals, recommend a dynamic action plan that is tailor-made for your business, and give you spectacular results within the shortest time possible. Trust us!… Click To Tweet “Its really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.” - Steve Jobs Click To Tweet Did you know that Starbucks coffee was incidental? Starbucks was about space with comfortable chairs, lots of power outlets, tables, and desks to work, with an option to spend as much time in the stores as you wanted without any… Click To Tweet