20 thoughts on “How the Very Short Half-Life Span of a Post on Twitter Platform Dictates Unique Ideas to Tweet Same Content W/O Being Spammy”

  1. Hi Emma,
    Great post. Informative and insightful. I have just had an education from your post. I can only say the magic to success in life generally is to add value in all that you do and people will beat a path to your door. Thanks for the post. Keep up the good work.

    1. Hey Charles,

      Yay! So glad that you found this post helpful. As I interact with social media users on different platforms, their questions motivate my quest to learn more because social media is very dynamic. You may also want to check out this blog where I helped a client mitigate Facebook changes.
      https://thextraordinarionly.com/facebook-changes/. I think you will find some gems there.

      Thank you so much for taking the time to contribute.
      – H Emma

  2. Amazing piece of information. New point of view for me, I learned a lot from it, and for sure I will put these points in account while dealing with my social media hereafter. It was good to understand the life-cycle of the tweets reaction in twitter, moreover in different social media platform too. I think the impact of this article will go far to the people who wants to build a real social media enthusiasm, effectiveness and efficiency to achieve their goals, also to spread tolerance, love, respect and accepting others. Many thanks Hazlo Emma for the effort done.

    1. Cool, you have summarised it. There is a piece of the pie for each one’s goals and targets on social media.
      I appreciate the time you took to read this through.
      Let me know how this works our for you.

  3. I knew that the half-life of a tweet was short – I thought it was around 15 minutes.
    I had buffer scheduled once per hour but at random minutes past the hour to try and hit differently, on the days I remember to schedule my tweets that is!

    I find the timing on social media so difficult because I have a mixed UK/US audience and with differing timezones it’s sometimes hard figuring out if I should tweet 5pm UK time or US time…so I tend to try and cover my bases.

  4. Hey Emma,
    What a rich insightful perspective, it bleeds pages of turns, it can only assimilate social media dashboard, it effectively gives massive exposure to posts, traffic and timelines. Thank you for your extraordinary and remarkable sharing.

  5. This is a great read. I find a lot of value in utilizing Twitter to build my brand, but the challenge is posting at the right frequency and at the right times to compensate for the short half-life of a Tweet.

  6. It is interesting to learn about the half-life post on Twitter. It is so hard to keep up with all of the different tweets these days! Love that you have all of the different stats to look at. It is important to gauge the right time to share your content for the most exposure before the half-life is up. Thanks for sharing all of this useful information! It helps a lot of with planning out content!

    Nancy ♥ exquisitely.me

    1. Nancy, did you keep up with tweets? Add all the other platforms that you have a digital print? When armed with up to date information, you will be equipped to do better today than yesterday on your preferred social media platform – now that you have the half-life of the major players. I am happy that you found the information useful for planning.

  7. Hey there! Would you mind if I share your blog with my zynga group?
    There’s a lot of people that I think would really appreciate your content.

    Please let me know. Many thanks

  8. Hi Emma, I love Twitter because you can post more than once and more often than any other social network. I love using click to tweet plugin on my blog and after every paragraph have a click to tweet!
    Also I find listicles doing well on Twitter. No images or links, just a list with emjoi’s- they tend to do very well as do videos.
    Thanks for the all info on the lenghts of posts and timing. I may try that 5-7 pm in my tweeting schedule in the coming month. Have a great weekend!

    1. Lisa,
      Thank you so much for taking the time to comment. When the articles will be updated, we will include listicles, videos, GIFs, memes, and even downloadable PDFs. So happy that we can share this with other bloggers.
      Your utilization of the click to tweet plugin is commendable. Keep up the great work.
      H Emma

  9. This is such valuable info. tweets are so confusing, one can take off in a way you haven’t expected and just keep showing up. I love these tips and am definitely going to try and implement those. Thanks again.

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